Argentina 1978
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Logo
The logo contains a simple graphic football depicted within vertical striping in the colors of the host nation which can represent a jersey, goal, or cupped hands.
Mascot • Gauchito
A boy wearing Argentina's playing pale blue and white playing kit. His hat, neckerchief and whip are typical of gauchos. The hat had the words ARGENTINA '78.
Poster
An attractive poster with its ink-dot pattern and two athletes celebrating. Poster was created by an agency called Mandatos Internacionales.
Ball • Tango
The ball design represented elegance, dynamism and passion. The 1978 match ball included 20 panels with triads that created an optical impression of 12 identical circles. The Tango inspired the match ball design for the following five World Cup tournaments.
